This campaign sees YouTube give back to music makers (artists, songwriters, producers etc.) of color. Each member will receive partner support, seed funding to help develop their channels, bespoke training, workshops and access to networking programs from the company.

The 53 classmates will be mentored by Slick Rick The Ruler and also have the opportunity to co-write and collaborate musically. 

Check out the full list here.

Class of 2021 included Fireboy, Sauti Sol, Sho Madjozi and other Youtube creators like Dimma Umeh, Akah Nnani etc.

“In the aftermath of the tragic and shameful killing of George Floyd in June, we wanted to dial-up and show our commitment to this community in a new way,” said Malik Ducard, YouTube’s VP, of responsibility at the campaign’s inauguration.